5 Critical Mistakes Darth Vader Made When Building His Empire and How You Can Avoid Them
It’s that time of year again! No, not Christmas. There’s another Star Wars movie about to be released! So it seems appropriate that we provide you with another article about business growth and management, as [...]
Social Media, Breathing, and Other Good Ideas
Did you know that 15 years ago there was no social media? It didn't exist. MySpace popped up in 2003 but previous to that, the closest thing to social media was ICQ chat, Yahoo chat, [...]
Religious Devotion to Cult Brands . . . Can I Get an ‘Amen’?
Are there some brands you can’t live without? Are you dedicated to a specific brand of car? Do you line up outside the Apple store every time a new iPhone is released? Is your house [...]
Building the Google Powerhouse
Looking for a place to eat? Need to look up a phone number? Want to know the airspeed velocity of an unladen swallow? Interested in learning more about Egypt? Biology? The sun? Kim Kardashian's rear [...]
Homicide Report: How to Effectively Kill Your Brand in 5 Easy Steps
Creating a brand that people can admire and look up to, a brand that is viewed as a shining example of cultural significance, a brand that is recognizable, should be a goal at the forefront [...]
May the Force be with You Classic Storytelling Archetypes in Business (as it relates to Star Wars)
The world of business, and the operation of said business, comes with inherent traits and characteristics that border on the archetypal, that can also be clearly defined by neuroscience. By identifying those archetypes, you should [...]